Powersports Switchback
The best powersports customer is a loyal one. While your personality, shop culture, and the right inventory play a significant role in customer loyalty, the right F&I products can keep those customers coming back, too. Although many consumers have pressed pause on new purchases, they are definitely spending money to keep their current vehicles on the road and on the trail. Customer loyalty programs bring those customers to your service drive and put much needed revenue in your pocket.
Finally! It’s peak selling season in the powersports industry. And that also means it powersports training season. Are you ready? You’ve checked off product inventory on your lot, scheduled new marketing and refreshed your parts department. But have you spent time training your sales team on the latest economic challenges and compliance regulations? Don’t put your revenue at risk. Train your team to perform at their best with EFG’s optimized training courses.
What’s the most valuable thing in your powersports dealership? The latest model side-by-side? A deep inventory of used bikes? Nope. It’s your employees. Without your employees, nothing gets sold or fixed. Customer service is out the window…and they certainly don’t return. But are your employees as profitable as they could be? Do they need better training? It’s a good question to ask.