Powersports Switchback
Your dealership culture is not just about communication and cohesiveness. It also involves clearly defined opportunities for advancement, reachable goals, and monetary rewards for hitting performance milestones. Amp up the culture at your dealership with a clear F&I pay plan that retains your top talent, identifies growth opportunities for rising stars, takes care of your customer, and enables everyone to make more.
The best powersports customer is a loyal one. While your personality, shop culture, and the right inventory play a significant role in customer loyalty, the right F&I products can keep those customers coming back, too. Although many consumers have pressed pause on new purchases, they are definitely spending money to keep their current vehicles on the road and on the trail. Customer loyalty programs bring those customers to your service drive and put much needed revenue in your pocket.
Here’s a shocking customer experience research data point. Our mystery shop database shows that 22 percent of online eLeads receive no response from the dealership! Failure to engage with potential customers equals lost revenue and impacts your reputation. An independent third-party mystery shop can reveal how your staff handles eLeads.