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Dealership Training

Creating a Culture of F&I

Contributing Author: Steve Roennau Vice President Compliance EFG Companies
Contributing Author:
Steve Roennau
Vice President
Compliance
EFG Companies

Q4 is here and that means it’s time to reflect on where your business is today and plan for what lies ahead in 2016. Many dealers not only forecast their future business, but also develop plans to create a cohesive team and workflow between all functional areas of the dealership.

Everyone knows the F&I department is an important driver of profitability – they get deals bought, sell profitable protection products, and ensure the delivery of the vehicle. Successful dealers don’t just think of F&I as a department, rather they adopt a culture of F&I throughout the dealership.

A culture is a way of life of a group of people – the behaviors, beliefs and values that they accept and pass along. As a dealer, do you understand the benefit of having your sales and service teams adopt an F&I culture? Where the employees believe in and accept the value of the F&I process and products as a way of doing business and impart it on everyone in both the showroom and service drive?

It’s obvious for dealers to see the value of training your sales team on F&I products.

Your sales people know many of their customers today work on a tight household budget. With a culture of F&I, they also know how a VSC helps them stay within that budget when their car unexpectedly breaks down. Or, that GAP protection will ensure customers can pay off their vehicle in the event of a total loss.